7 Steps to a Smarter Benefits Checkup

Running a business today means more than managing payroll and keeping the lights on. The benefits you offer are a reflection of how you value your employees, and they can make all the difference in retaining good people. Too many business owners set up a plan once and forget about it until renewal season. A mid year checkup gives you a chance to make sure your benefits are serving both your team and your bottom line. Here is how to do it in seven practical steps.

1. Take Stock of What You Offer

Start with a full inventory of every benefit you provide. List out your medical coverage, dental and vision plans, retirement options, voluntary benefits, and wellness programs. Be honest about what is still working and what is not. Ask yourself if these benefits still match your employees’ needs and your business goals. Consider whether your coverage options are competitive in today’s market. Sometimes, just tightening the details or adding a simple voluntary option can make your benefits package stand out.

2. Look at How Benefits Are Being Used

Pull the data. Review participation numbers and claims history to see which programs are actually being used and which are collecting dust. Utilization trends can tell you a lot about employee priorities. For instance, if you see heavy dental and vision use but low participation in a wellness program, that may point to where your employees place real value. These patterns help you focus resources on the benefits that matter most, instead of paying for something few people touch.

3. Check Participation and Engagement

Even strong benefits can fall flat if employees are not participating. Review enrollment rates across all programs and take note of where engagement drops. A benefit that looks good on paper does not help anyone if employees do not understand it or think it is out of reach. If participation is low, ask for feedback. You might find the issue is as simple as timing, cost sharing, or communication. Compare your numbers with others in your industry to see how you stack up. Sometimes you are doing better than you think, and sometimes there is clear room for improvement.

4. Keep an Eye on Costs

Medical and insurance costs are unpredictable, but you do not have to be caught off guard. Review your year to date spending and talk with your carriers about expected rate changes. Understanding the numbers ahead of time lets you plan adjustments rather than react to surprises. Explore cost saving options like plan design changes, employee wellness initiatives, or voluntary benefit add ons that shift costs without reducing coverage. Staying proactive on costs keeps your benefits sustainable and helps you protect your employees from rising expenses.

5. Make Adjustments Where Needed

Once you have a clear picture of what is working, do not hesitate to make changes. Maybe that means adding a new voluntary benefit, improving your retirement match, or streamlining coverage that no one uses. Adjustments do not have to be large or expensive to make a real impact. The goal is to keep your plan effective and relevant. Think of it like regular maintenance for your business. Small updates now can prevent costly problems later, and they show employees that you are paying attention.

6. Communicate Clearly with Your Team

The best benefits plan in the world will fall short if employees do not understand it. Communication is everything. Take time to explain what is available, how to enroll, and what has changed. Use several ways to reach your team, whether it is group meetings, short emails, videos, or quick one on one conversations. The clearer the message, the more your employees will appreciate and use what you offer. When people know the true value of their benefits, they are more likely to stay loyal to your company.

7. Review Regularly

A benefits plan should never run on autopilot. Set regular check in points throughout the year to review performance, costs, and employee feedback. As your business grows, your workforce changes, and new regulations appear, your plan should evolve too. Making this a consistent routine helps you stay ahead instead of scrambling at renewal time. Regular reviews also give you a chance to celebrate what is working, build on it, and make sure your benefits remain a true asset to your company.

A quick checkup today can save money tomorrow and build real trust between you and your employees. A strong benefits plan is not just an expense. It is an investment in the people who make your business work every day.

DeVan Barbour

DeVan Barbour is a native of Johnston County, N.C., where he lives with his wife, Britany, daughter, Lainey Kate, son, Van and their golden retriever, Weller.

DeVan has more than decade of experience helping clients save time and money with employee benefits solutions tailored meet their specific needs. Throughout his career he has earned a reputation as a hard-working, loyal advocate who listens to his clients, gains and in-depth understanding of their situation, and helps them achieve their goals.

DeVan is actively involved in the community. He is a member of the Johnston Community College Board of Trustees, Relief #431 Masonic Lodge, the Benson Lions Club, the N.C. State Alumni Association, and is a member and treasurer of the Sudan Dunn Clowns.

DeVan earned a bachelor’s degree in political science from N.C. State University in 2006.

http://www.americanifg.com
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